TERRA NOBRE GRANJA VIANNA
Terra Nobre is an enterprise of Godoi Construtora located in Raposo Tavares, km 37, region of Granja Vianna in Cotia. A neighborhood planned with more than 1,000 residential and commercial land with concierge, local commerce, security, complete infrastructure and another 120 thousand square meters of preserved green areas.
The launching action included Gorilla’s total involvement, from strategic planning, creation, media, to the production of graphic pieces and videos.
The campaign had commercials and merchandising actions broadcast on TV Band and TV Gazeta, social networks, tabloid newspaper Folha de S.Paulo, busdoor, sound car, billboard, flyers, institutional video with journalist Celso Freitas, activations with brokers, decoration of the sales booth, signposts and signage in the venture and show with Toquinho on the day of launch. The result could not be different: total sales success.